Industry Report

Retail market of home appliances, electronics and digital media in Poland 2019

Market analysis and development forecasts for 2019-2024

This product is also available in Polish

Retail market of home appliances, electronics and digital media in Poland 2019

Market analysis and development forecasts for 2019-2024

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Other versions: Polish
Sector: Consumer electronics
Country: Poland

This is the 7th edition of the PMR report on the retail market for household appliances, consumer electronics, and digital media in Poland. It examines the market’s value, growth, structure, and prospects, and discusses  the most important trends and developments. It provides detailed information on individual product segments – audiovisual equipment, photo, large home appliances, small home appliances, computers, phones – and distribution channels. For the purposes of the report, an in-depth study of consumer purchasing habits was also conducted.

Content

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Benefits
  The market for home appliances, electronics and digital media is approaching saturation, and the rate of growth is slowing every year. The report will help you assess the biggest challenges and identify the channels and product segments with the best prospects: it presents a comprehensive picture of the situation in the market and in each of its segments contains exclusive 5-year forecasts for the total

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Users
Executive board members and persons in charge of sales, marketing, and business development at the following: specialist retailers of home appliances, consumer electronics and digital media grocery chains (hypermarkets, supermarkets, discount stores) that carry such products online shops and platforms manufacturers of home appliances, electronics and digital media distributors and importer

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  • Methodology
  • Executive Summary

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Other versions: Polish
Sector: Consumer electronics
Country: Poland

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