OTC market in Hungary 2018

Market analysis and development forecasts for 2018-2023

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Industry Report

OTC market in Hungary 2018

Market analysis and development forecasts for 2018-2023

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OTC market in Hungary 2018

Market analysis and development forecasts for 2018-2023

View Leaflet

Stay on top of business opportunities on the OTC market for medications and dietary supplements in Hungary by reviewing this expert report. It delivers the latest data describing value of total OTC product market and growth. It provides insightful analysis on the market and its pharmacy, non-pharmacy and online sales channels, all while providing profiles of the leading local players currently operating in OTC market segment in Central Europe. The report also supplies review of consumer and regulatory trends as well as reliable forecasts for OTC market development in Hungary during the 2018-2023 period.

Subscription: 12 months
Publication date: March 2018
Delivery: Online with easy export (PDF, PPT, XLS, DOC)
Sector: Pharma & Healthcare
Country: Hungary

Do you need assistance?

Phone: +48 12 340 51 30

Email: support@pmrcorporate.com

Description

Description

This analysis supplies the market data needed to view current Hungarian OTC market performance, value and forecasts in an accurate context, together with expert explanations of complex issues. It also covers a broad range of topics that includes product sales, regulation of OTC sales and advertising, analysis of trends, and the latest updates on consumer preferences with regard to medicines and dietary supplements available for purchase without a prescription.

The report also supplies forecasts for OTC market development in Hungary from 2018 to 2023.


What is the content of the report ?

  • Market review that includes significant events, the latest updates on legal regulations with regard to OTC products manufacturing, distribution and advertising in Hungary
  • Detailed growth prospects for the whole OTC market and its segments (therapeutic categories) in Hungary in 2018-2023
  • In-depth analysis of the market impact of current trends, consumer behaviour and proposed changes to regulations on sales of OTC medicines and dietary supplements
  • Distribution channels analysis containing the pharmacy, non-pharmacy and internet sales 
  • Hungary’s leading manufacturers of OTC products, their advertising expenses and activities
  • Analysis of the bestselling products and product categories
  • Consumer behaviour, preferences and attitudes toward the OTC medicines, dietary supplements and other OTC products
  • Review of prices of OTC products on the Hungarian market and switches from Rx to OTC and from OTC to Rx
  • Large collection of indicators that cover value, growth dynamics, share of OTC sales in Hungary to that of the country’s entire pharmaceutical sector, degree of saturation on this market, and explain structure of the over-the-counter market.

Who benefits from the analysis?

The report is an essential aid to the operations of sales and marketing, strategy and business development staff from:

  • Manufacturers of OTC products (medicines, dietary supplements and other products sold without prescription in pharmacies) dedicated for sale in Hungary
  • OTC medicines and dietary supplements wholesalers and retailers active in Hungary in the pharmacy and non-pharmacy distribution channels
  • E-commerce enterprises offering medicines available without prescription 
  • Advertising companies involved in the pharmaceutical and medical business
  • Consultants, researchers and academic professionals
  • Embassies and government offices
  • Financial institutions and private equity funds.

Why to buy the report?

The report will support the readers while conducting a wide range of tasks both on the operational and strategic level:

  • Monitoring the market
  • Analysing competition
  • Budgeting and planning costs
  • Building strategy 
  • Market entry planning.
Table of Contents

Table of Contents

  • Market structure
  • Bestselling products
  • Market value and trends
  • OTC categories
  • Distribution channels
  • Market players
  • Executive summary
Graphs and Tables

Graphs and Tables

Tables

  • Value (€ m) and change (%, y-o-y) of the OTC product market in Hungary, 2010-2023
  • Main trends and events, and their effect on the OTC market in Hungary, 2016-2018
  • Breakdown of spending on healthcare in Hungary (%), by product category, April 2016
  • Most frequently purchased medical products in Hungary (%), by product category, October 2016
  • Number of dietary supplements of which the National Institute for Food and Nutrition Science in Hungary was notified, 2004-2016
  • Number of dietary supplements approved by the National Institute for Food and Nutrition Science in Hungary, 2011-2017
  • Number of dietary supplements banned in Hungary and change (%), 2005 – January-October 2017
  • Share of various pharmaceutical forms of dietary supplements in all products reported in Hungary (%), 2017
  • Share of dietary foods for special medical purposes category as a proportion of overall dietary supplement market in Hungary (%), by value, 2012 – January-July 2017
  • Share of dietary foods for special medical purposes category as a proportion of overall dietary supplement market in Hungary (%), by volume, 2012 – January-July 2017
  • Incidence of flu in Hungary (million), 2010-2017
  • OTC drugs introduced to non-pharmacy sale in Hungary, 2016-2017
  • Anticipated trends and events and their effect on the OTC market in Hungary, 2018-2023
  • Value (€ m) and change (%, y-o-y) of the OTC product market in Hungary, 2010-2023
  • Factors affecting the OTC products market growth in Hungary, 2017-2023
  • Value (€ m) and change (%, y-o-y) of the dietary supplement pharmacy market in Hungary, 2008-2023
  • Volume of the OTC products market in Hungary (million packets), 2007-2016
  • Average pharmacy drug prices of Rx and OTC products in Hungary (HUF), 2016
  • Number of changes in status from prescription drug to OTC medication in Hungary, 2013-2017
  • Rx-to-OTC switches in Hungary, 2016-2017
  • Share of OTC products as a proportion of the pharmacy market in Hungary (%), by value, 2007-2016
  • Share of OTC products as a proportion of the pharmacy market in Hungary (%), by volume, 2007-2016
  • Share of OTC products as a proportion of the pharmacy market in Hungary (%), by value, 2011-2016
  • OTC products present on the market for at least 20 years with sales worth more than one billion HUF in Hungary, 2016
  • Main brands of OTC products of three largest manufacturers in Hungary, 2016
  • OTC drugs market in Hungary, by main product categories (€ m), 2013-2023
  • Changes in sales of main OTC product therapeutic categories in Hungary (%), by value, 2016
  • Places at which Hungarians most frequently buy dietary supplements (%), 2017
  • Top 10 manufacturers of OTCs in Hungary, by value, 2016
Infographic

Infographic

Product details

Price:

1 200

Select languages:

Choose language

You don't have to wait. The content will be accessible online at the My PMR account.

Subscription: 12 months
Publication date: March 2018
Delivery: Online with easy export (PDF, PPT, XLS, DOC)
Sector: Pharma & Healthcare
Country: Hungary

Do you need assistance?

Phone: +48 12 340 51 30

Email: support@pmrcorporate.com

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