Industry Report

Food to Go retail market in Poland 2020/2021

Market analysis and development forecasts for 2021-2025

This product is also available in Polish

Food to Go retail market in Poland 2020/2021

Market analysis and development forecasts for 2021-2025

Infographic Brochure Index and sample pages
Other versions: Polish
Sector: Retail & FMCG
Country: Poland

The COVID-19 pandemic has significantly affected Poles' habits and behaviours related to the tendency to eat out. These changes has affected both the traditional HoReCa channel and other points of sale of products from the Food to Go category. The report provides a comprehensive analysis of the current situation and development of the entire Food to Go segment, which includes: ready-to-eat products (heated at the point of sale or to be heated at home), sweet and savoury snacks and drinks.

Content

What is the content of the report?

  • The value of the Food to Go market, including 5-year growth forecasts
  • Assessment of the situation and alternative scenarios for the market development till 2025.
  • Value and forecasts for individual distribution channels
  • Five-year macroeconomic forecasts
  • Estimated sales value of Food to Go offer in selected retail chains and petrol stations
  • Key trends and drivers of change along with assessment of their impact on the market
  • Segmentation of Food to Go customers
  • Analysis of the competitive environment - major market players
  • Format designed directly for use in presentations with handy Excel file
  • Summary of two consumer studies (B2C) - Poles' habits and attitudes related to purchasing Food to Go products. List of categories used in the consumer survey.
    • Hot dishes
      • Ready-made hot soup in a take-away cup
      • Fries
      • Toasts / Hot sandwiches
      • Casserole
      • Tortilla
      • Burrito
      • Wrap
      • Hamburger / Cheeseburger
      • Hot-dog
      • Pizza by the slice
      • Pizza
      • Kebab
    • Dishes to heated up
      • Cold dishes (e.g. pierogi, croquettes, pancakes)
      • Ready-made dinner sets offering Polish cuisine (e.g. pork chops, minced chops, bigos)
      • Ready-made dinner sets offering "flavours of the world" (e.g. spaghetti, Asian dishes)
      • Soups and soup-creams to be reheated
      • Ready-made sushi in a package
      • Fresh salads
      • Mayonnaise salads
    • Drinks to go
      • Takeaway coffee
      • Tea to go
      • Ready-made smoothies / shakes / yoghurts with muesli
      • Fresh juices (not concentrate-based)
      • Smoothies
      • Sweet and savoury snacks
      • Doughnut
      • Yeast cake
      • Croissant
      • Sweet roll
      • Doughnut / Donut
      • Muffin
      • Savoury / salty baked goods (e.g. mini-pizza, tart)
Benefits

Why to buy the report?

  • Comprehensive analysis of the Food to Go market, covering both the foodservice and non-food outlets perspective
  • Development forecasts and various scenarios - optimistic and pessimistic
  • Includes all ready-to-eat products - 4 main categories and up to 31 specific categories
  • Unique business study on the market, covering such a wide range of Food to Go products
  • Describes the situation of key players
  • Supports decisions related to new investments and market development
  • Perfectly complements the picture of the HoReCa market in Poland
  • Reliably describes one of the most promising markets in Poland
Users

Who benefits from the analysis?

Management representatives and decision makers representing marketing, sales and development departments, representing:

  • Convenience store chains
  • Petrol station chains
  • Bakery and bakery-confectionery chains
  • Other food chains, including hypermarkets, supermarkets, discounters and small shops
  • Food service and fast food chains
  • Food manufacturers and distributors
  • Manufacturers of food service equipment
  • Suppliers to the HoReCa sector
  • Marketing agencies
Table of Contents
  • Methodology/definitions
  • Summary
Other versions: Polish
Sector: Retail & FMCG
Country: Poland

Find out more!

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Index and sample pages

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