Industry Report

Children's products retail market in Poland 2020

Market analysis and development forecasts for 2020-2025

This product is also available in Polish

Children's products retail market in Poland 2020

Market analysis and development forecasts for 2020-2025

Infographic Brochure Index and sample pages
Other versions: Polish
Sector: Children products
Country: Poland

This is the third edition of the report, which is a comprehensive analysis of the market for children's products closed in over 100-page pdf. The report contains the latest, unique data on the market of children's products in Poland together with forecasts taking into account the outflow of coronavirus to the market by 2025. The report contains a detailed analysis of the market by main segments (e.g. clothing, footwear, toys, cosmetics and food) and presents current trends that have the greatest impact on the market. The publication analyses and describes the most important distribution channels, giving their value and dynamics, as well as information about the largest players. Additionally, the report presents the results of a consumer survey conducted among people buying products for children.


What is the content of the report?

  • Value and dynamics of the children's products retail market in Poland.
  • Forecasts of market development until 2025 taking into account the impact of the pandemic on the market.
  • Main trends affecting the development of the children's products retail market in Poland
  • Analysis of individual market segments: children's clothing and footwear, baby food, cosmetics and hygiene products, children's furniture, toys and prams and car seats
  • The largest shops on the market.
  • Profiles of the leading players on the children's products retail market in Poland and analysis of the competitive environment.
  • Analysis of the main distribution channels for children's products, including large-format shops, chain shops and the Internet.
  • Expert comments explaining the presented data: causes, effects, other scenarios of market development in Poland.
  • Results of a consumer survey presenting preferences of consumers (places of purchase, selection criteria, favourite brands) shopping for children.

Why to buy the report?

  • The overall picture for the retail market of products for children in Poland
  • Unique forecasts for all indicators based on advanced econometric methods.
  • Possibility to analyse changes in the market.
  • Detailed market analysis by the most important sales channels.
  • Interpretation of indicators by PMR experts and econometricians.
  • Possibility of comparing data concerning various segments of the children's products market.
  • Analysis of alternative market development scenarios until 2025.
  • Profiles of the largest players on the market.

Who benefits from the analysis?

Management board representatives, marketing, sales and finance directors representing the company:

  • Chains of specialist shops offering articles for children
  • Garment or footwear networks offering children's clothing or footwear
  • Online shops and trading platforms
  • Food chains offering or considering introducing products for children
  • Manufacturers and distributors of children's articles
  • Suppliers of technical solutions for shops
  • Trade organisations
  • Banks, financial institutions
Table of Contents
  • Methodology
  • Managerial summary
Other versions: Polish
Sector: Children products
Country: Poland

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