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Industry Report
OTC market in Poland
Market analysis and development forecasts for 2022-2027
This product is also available in Polish
An analysis of the OTC market prepared by PMR experts presents the current market situation, growth forecasts, market value and structure, as well as important legal regulations, trends and events that will have an impact on the OTC segment in the years 2022-2027. An important part of the report contains data on sales of non-pharmacy and online OTC drugs and dietary supplements, as well as forecasts for the main categories of OTC drugs and dietary supplements until 2027.
The current edition discusses in detail such phenomena as: mass buy-out of medicines and dietary supplements, development of alternative sales channels as well as forecasts until 2027.
Content
Benefits
Why to buy the report?
- The only such report in Poland. 17 years of experience and analysis of the OTC market.
- Expert assessment of the impact of events and trends on the market until 2027
- Detailed forecasts prepared taking into account the global epidemiological situation.
- Presented sales data verified by analysts.
- Results of PMR consumer survey on the impact of the coronavirus pandemic on OTC product purchases.
Users
Who benefits from the analysis?
Management representatives and decision makers from marketing, sales and business development representing:
- manufacturers of OTC drugs and dietary supplements as well as other parapharmaceuticals,
- companies specialising in the pharmacy sales of OTC drugs and dietary supplements as well as other parapharmaceuticals,
- entities involved in online and non-pharmacy distribution of OTC products and dietary supplements in Poland,
- advertising agencies operating in the pharmaceutical industry,
- private equity funds, financial institutions,
- research and academic institutions,
- embassies, government and industry agencies, banks.
Each licence option entitles Client to make use of the product within the following limits/ number of users:
Standard – up to 2 users
Standard Plus – between 3 and 9 users
Corporate – from 10 unique users and more
For more information please visit: mypmr.pro/terms-and-conditionsThis content is available for current PMR clients. If you are a client please log-in or contact us for more information at: +48 12 340 51 30.
Jest to zawartość dostępna dla obecnych klientów PMR. Jeśli jesteś klientem, zaloguj się lub skontaktuj się z nami, aby uzyskać więcej informacji: +48 12 340 51 30.