Industry Report

Sports goods retail market in Poland 2021

Market analysis and development forecasts for 2021-2026

This product is also available in Polish

Sports goods retail market in Poland 2021

Market analysis and development forecasts for 2021-2026

Infographic Brochure Index and sample pages
Other versions: Polish
Sector: Sports goods
Country: Poland

The PMR report is a comprehensive analysis that presents both opportunities and threats in the industry, taking into account the changes brought about by the coronavirus pandemic. In addition, it provides 5-year forecasts for the development of segments and distribution channels. This analysis identifies the latest trends in the market, which are particularly useful in forming business development strategies. In addition, the report has been enriched with the results of the consumer survey, thus showing the buyer's perspective. It also provides competitive analysis and market segmentation, which allows to monitor the current situation and develop a competitive advantage.


What is the content of the report?

  • Value and dynamics of apparel and sportswear market in Poland
  • Major trends and other factors influencing the growth of the sports goods and apparel market in Poland as:
    • Multisport cards
    • Household sports equipment
    • The COVID-19 pandemic and related restrictions
    • The growing role of social media
    • Innovative products, sports apps
    • Fashion for active and healthy lifestyles              
  • Analysis of individual market segments: sports equipment, apparel and footwear
  • Market growth forecasts up to and including 2026, including for individual distribution channels:
    • Sporting goods chains
    • Individual sporting goods stores
    • Internet
    • Grocery stores
  • Profiles of leading players in the sporting goods market in Poland and analysis of the competitive environment

Why to buy the report?

  • Contains financial data for the largest sporting goods chains in Poland
  • Presents the latest data on the fast-growing online channel
  • Shows the growth prospects of individual segments
  • Gives a consumer perspective on buying sporting goods

Who benefits from the analysis?

Management representatives, directors of marketing, sales and finance, representing:

  • Sporting goods, clothing or footwear retail chains
  • Clothing or footwear chains with an offer of sportswear or footwear
  • Online stores and trading platforms
  • Grocery chains that offer or are considering offering sporting goods, apparel or footwear
  • Manufacturers and distributors of sports clothing, footwear and equipment
  • Manufacturers and distributors of nutritional supplements and functional foods for sports
  • Providers of technical solutions for stores
  • Trade organizations
  • Banks, investors and financial institutions
Table of Contents
  • Methodology
  • Executive summary
Other versions: Polish
Sector: Sports goods
Country: Poland

Find out more!

Get index, sample pages and additional data:

Index and sample pages

Each licence option entitles Client to make use of the product within the following limits/ number of users:

Standard – up to 2 users

Standard Plus – between 3 and 9 users

Corporate – from 10 unique users and more

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This content is available for current PMR clients. If you are a client please log-in or contact us for more information at: +48 12 340 51 30.

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