Private label retail market in Poland 2017

Market analysis and development forecasts for 2017-2022

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Industry Report

Private label retail market in Poland 2017

Market analysis and development forecasts for 2017-2022

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Private label retail market in Poland 2017

Market analysis and development forecasts for 2017-2022

View Leaflet

This report provides a comprehensive overview of the Polish market for private label goods sold in grocery stores. It presents historic and forecast market values from 2013 through to 2022, both in total and broken down into key distribution channels (hypermarkets, supermarkets, discount stores, convenience stores, small-format grocery stores). It also examines the financial situation and expansion plans of the largest and medium-sized players. And it outlines the profile of Polish consumers of grocers’ private labels, drawing on the findings from a unique survey carried out by PMR on a representative sample of 1,000 adult Poles.

The forecasts presented in the report take into account the impact of recently enacted and planned legislation (e.g. Rodzina 500+, the proposed Sunday trading ban), as well as macroeconomic factors.

 

Subscription: 12 months
Publication date: September 2016
Other versions: Polish
Delivery: Online with easy export (PDF, PPT, XLS, DOC)
Sector: Pharma
Country: Poland
Pages: 349

Do you need assistance?

Phone: +48 12 340 51 30

Email: info@pmrcr.com

Description

Description

This report provides a comprehensive overview of the Polish market for private label goods sold in grocery stores. It presents historic and forecast market values from 2013 through to 2022, both in total and broken down into key distribution channels (hypermarkets, supermarkets, discount stores, convenience stores, small-format grocery stores). It also examines the financial situation and expansion plans of the largest and medium-sized players. And it outlines the profile of Polish consumers of grocers’ private labels, drawing on the findings from a unique survey carried out by PMR on a representative sample of 1,000 adult Poles.

 

The forecasts presented in the report take into account the impact of recently enacted and planned legislation (e.g. Rodzina 500+, the proposed Sunday trading ban), as well as macroeconomic factors. 


What is the content of the report?

What is the content of the report?

 

  • Data on market value, with a five-year market development forecast developed by PMR econometricians using well-tested econometric models
  • Value of private-label sales in individual distribution channels in 2013-2022
  • Analysis of Poland’s current macroeconomic situation
  • Expert commentary explaining the data: causes, consequences, other development scenarios for the private label market in Poland
  • Impact of recently enacted or planned legislation (Rodzina 500+, restrictions on Sunday retailing) on the private label market
  • A ranking list of the largest players in private label retail in Poland by revenue and store count, along with information about expansion plans, product assortment policies (e.g. the rise of non-food lines; private labels positioned in different price segments)
  • Value of private-label sales in individual distribution channels
  • Total sales revenues of the 20 largest private label retailers in Poland
  • Sales per store
  • Grocers’ revenues from private labels
  • Grocers’ store numbers
  • Combined share of the 10 largest players
  • Chanells mentioned in this report: hypermarkets, supermarkets, discount stores, convenience stores, small-format grocery stores
  • Alternative market development scenarios until 2022 based on estimated impact of relevant factors on market value, developed in collaboration with PMR econometricians
  • Revenues of the 20 largest players (compared to 10 players in previous editions of the report)

Who benefits from the analysis?

Who benefits from the analysis? 

 

The report is intended as a resource for executives and sales, marketing, strategy and business development professionals from the following organisations:

  • Grocery chains
  • Cosmetics chains and pharmacy chains
  • FMCG wholesalers
  • Food manufacturers
  • Manufacturers of cosmetics
  • Packaging manufacturers
  • Manufactures of hair and body care accessories
  • Component manufacturers
  • Trade associations
  • Companies interested in the habits of Polish shoppers (research firms, consultancies, advertising agencies, banks, investors).

Why to buy the report?

 

  • It is already the 9th edition of the PMR report on the Polish private label market
  • Overview of the private label market in Poland
  • Five-year market forecasts developed by PMR using advanced econometric methods – a valuable tool for strategy development (short-term and long-term growth strategy, sales strategy)
  • A comprehensive analysis of the private-label strategies of the largest grocery chains – provides a complete picture of the market and competition
  • The report includes a detailed analysis of prevailing trends and their estimated impact on market value, as well as alternative market development scenarios until 2022
  • An analysis of the competitive landscape and the leading players that will be of help in deciding whether to invest in a new segment, or how to design a competitive offerThe report is based on a consistent PMR methodology allowing for comparability between reports

 

Table of Contents

Table of Contents

Graphs and Tables

Graphs and Tables

Infographic

Infographic

Product details

Price:

2 400

Select languages:

Choose language

You don't have to wait. The content will be accessible online at the My PMR account.

Subscription: 12 months
Publication date: December 2017
Other versions: Polish
Delivery: Online with easy export (PDF, PPT, XLS, DOC)
Sector: Retail
Country: Poland

Do you need assistance?

Phone: +48 12 340 51 30

Email: support@pmrcorporate.com

Clients' Testimonials

I often make use of PMR’s data because they are a valuable source of information about the retail market in Central Europe. The news briefings help me keep abreast of the fast-changing market landscape, and the in-depth, forward-looking analyses are very helpful in strategy planning.

Commercial and Market Insight Manager

Tesco Polska Sp z o.o.

PMR’s reports are of high quality in terms of methodology, the breadth of the data presented, and the way the data are interpreted. This makes them a valuable tool in tracking trends and changes in the Polish clothing sector, and we have found PMR reports to be a highly helpful resource in determining future strategic directions for our company.

Wiceprezes Zarządu

Vistula Group S.A.

We have been using the reports and statistics provided by PMR for many years, as these are extremely valuable sources of knowledge about the European Retail markets. News let you keep an eye on dynamic changes, databases regularly provide insight, and reports and analyzes help you strategically plan your company's activities.

 

Managing Director

Swarovski Poland Sp. z o.o.,

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