Industry Report

Online OTC products market in Poland 2019

Market analysis and development forecasts for 2019-2024

This product is also available in Polish

This is the only report in Poland that contains comprehensive information on a rarely analyzed segment, online sales of OTC products, including forecasts, trend analysis and expert commentary. It presents an in-depth analysis of individual market segments, divided into categories: OTC drugs, dietary supplements and dermocosmetics. It contains profiles of key pharmacies and online stores present on the Polish market and the profile of the consumer.

Subscription: 12 months
Publication date: November 2019
Other versions: Polish
Sector: Pharmaceuticals & Parapharmaceuticals
Country: Poland

Need more information?

Phone: +48 12 340 51 30

Email: support@pmrcorporate.com

Content

What is the content of the report?

  • Comprehensive market evaluation - the current value of the online OTC products market in Poland with regard to particular product categories and distribution channels
  • Growth rate, current market conditions
  • Forecasted development directions for the next 5 years for the total value of the online OTC products market and for OTC drugs, dietary supplements and dermocosmetics
  • Consumer profile of the online OTC products buyer
  • The most popular brands and categories of OTC products purchased online
  • Legal regulations - review of legal regulations concerning the sale of OTC products online and planned changes together with an assessment of their impact on the market
  • Leading online pharmacies and shops - profiles containing information on financial condition and offerings
  • Data relating to internet advertising
Benefits

Why to buy the report?

  • Contains exclusive forecasts (up to 2024) prepared by a team of econometricians and market analysts
  • Shows unique data on sales of OTC products in online stores
  • Provides the necessary data to underpin the segmentation of online customers
  • It is an essential tool for tracking new trends and changes in the online OTC products market
  • Facilitates analysis of competition and the impact of changes on the current and future financial results of your company
  • It is a key tool in shaping the pricing policy for OTC products sold on the internet.
Users

Who benefits from the analysis?

Executive board members and sales, marketing, and finance directors of the following:

  • manufacturers of OTC drugs, dietary supplements and dermocosmetics, as well as companies considering entering the OTC market
  • distributors of OTC products conducting, or considering, online activities - e.g. pharmacies, shops, online platforms
  • producers who sell or intend to sell their products through their own e-shop
  • retail and drugstore chains selling OTC products or wishing to add OTC products to their offer
  • cosmetics companies planning to enter the dermocosmetics sector
  • chambers of commerce, trade assotiations
  • companies looking for investment opportunities or interested in takeovers, e.g. private equity funds
  • Methodology
  • Executive summary

Learn more about this report

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Subscription: 12 months
Publication date: November 2019
Other versions: Polish
Sector: Pharmaceuticals & Parapharmaceuticals
Country: Poland

Need more information?

Phone: +48 12 340 51 30

Email: support@pmrcorporate.com

Online OTC products market in Poland 2019

Market analysis and development forecasts for 2019-2024

Online OTC products market in Poland 2019

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