Infographic Brochure Index and sample pages

Industry Report

Impact of coronavirus epidemic on non-food market in Poland 2020

Scenarios, growth forecasts and e-commerce market analysis

This product is also available in Polish

Impact of coronavirus epidemic on non-food market in Poland 2020

Scenarios, growth forecasts and e-commerce market analysis

Infographic Brochure Index and sample pages
Other versions: Polish
Sector: Retail
Country: Poland

This publication is a response to the dynamic changes taking place on the non-food retail market in Poland in connection with Covid-19. It is the first and only comprehensive analysis of the situation in the sector available, offering a unique set of data, statistics, and scenarios of market development. Its purpose is to facilitate business decisions in the era of the coronavirus pandemic.

Content Benefits Users Table of Contents ?
Content

What is the content of the report?

  • Three scenarios of market development – depending on the duration of the epidemic and the restrictions on the operation of shops:
    • 1: A one-month store shutdown
    • 2: A two-month store shutdown
    • 3: A two-month store shutdown now, plus a second wave of the epidemic in the autumn
  • Benchmarking - forecast for 2020 assuming normal market conditions as a benchmark for the scale of change
  • Forecast for the total non-food market and its selected segments:
    • Clothing and footwear
    • Home furnishings
    • Household appliances, electronics and digital media
    • Sports goods
  • For each of the segments - forecasts for 2020 under the three scenarios, including the share of online sales
Benefits

Why to buy the report?

  • Provides answers to questions that the sector is wrestling with amid the Covid-19 crisis
  • Shows the future shape of the market and its individual segments after the changes resulting from the coronavirus epidemic
  • Indicates the most vulnerable market areas
  • Analyses the scale of changes after the epidemic
Users

Who benefits from the analysis?

Executive board members and directors of marketing, sales, and finance at the following:

  • Clothing and footwear chains
  • Sports goods chains
  • Consumer electronics and white goods chains
  • Home furnishings chains
  • DIY chains
  • Large-area grocery stores
  • Manufacturers of clothing and footwear
  • Manufacturers and retailers of accessories
  • Manufacturers and distributors of sportswear and sports equipment
  • Manufacturers and distributors of dietary supplements and functional foods for athletes
  • Manufacturers and distributors of home furnishings and DIY products
  • Manufacturers, importers and distributors of electronics and white goods
  • Online stores and platforms
  • Mail-order companies
  • Companies cooperating with retail chains, such as shopping mall managers, marketing companies
  • Suppliers of technical solutions for shops
  • Trade associations
  • Analysts, banks, investors and financial institutions.
Table of Contents
  • Introduction
  • Impact of the coronavirus on the economy
Other versions: Polish
Sector: Retail
Country: Poland

Find out more!

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