Impact of coronavirus epidemic on non-food market in Poland 2020

Scenarios, growth forecasts and e-commerce market analysis

This product is also available in Polish

Scenarios, growth forecasts and e-commerce market analysis

Infographic Brochure Index and sample pages

Other versions:	Polish
Sector:	Retail
Country:	Poland

This publication is a response to the dynamic changes taking place on the non-food retail market in Poland in connection with Covid-19. It is the first and only comprehensive analysis of the situation in the sector available, offering a unique set of data, statistics, and scenarios of market development. Its purpose is to facilitate business decisions in the era of the coronavirus pandemic.

Content Benefits Users Table of Contents

Content

What is the content of the report?

Three scenarios of market development – depending on the duration of the epidemic and the restrictions on the operation of shops:
- 1: A one-month store shutdown
- 2: A two-month store shutdown
- 3: A two-month store shutdown now, plus a second wave of the epidemic in the autumn
Benchmarking - forecast for 2020 assuming normal market conditions as a benchmark for the scale of change
Forecast for the total non-food market and its selected segments:
- Clothing and footwear
- Home furnishings
- Household appliances, electronics and digital media
- Sports goods
For each of the segments - forecasts for 2020 under the three scenarios, including the share of online sales

Benefits

Why to buy the report?

Provides answers to questions that the sector is wrestling with amid the Covid-19 crisis
Shows the future shape of the market and its individual segments after the changes resulting from the coronavirus epidemic
Indicates the most vulnerable market areas
Analyses the scale of changes after the epidemic

Users

Who benefits from the analysis?

Executive board members and directors of marketing, sales, and finance at the following:

Clothing and footwear chains
Sports goods chains
Consumer electronics and white goods chains
Home furnishings chains
DIY chains
Large-area grocery stores
Manufacturers of clothing and footwear
Manufacturers and retailers of accessories
Manufacturers and distributors of sportswear and sports equipment
Manufacturers and distributors of dietary supplements and functional foods for athletes
Manufacturers and distributors of home furnishings and DIY products
Manufacturers, importers and distributors of electronics and white goods
Online stores and platforms
Mail-order companies
Companies cooperating with retail chains, such as shopping mall managers, marketing companies
Suppliers of technical solutions for shops
Trade associations
Analysts, banks, investors and financial institutions.

Table of Contents

Introduction
Impact of the coronavirus on the economy

Other versions:	Polish
Sector:	Retail
Country:	Poland

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Index and sample pages