Impact of coronavirus epidemic on cosmetic products market in Poland 2020

Scenarios and growth forecasts

This product is also available in Polish

Scenarios and growth forecasts

Infographic Brochure Index and sample pages

Other versions:	Polish
Sector:	Cosmetics
Country:	Poland

This is the only report in Poland devoted to the analysis of the effects of the coronavirus pandemic on the future shape of the cosmetics market. It compares earlier forecasts for 2020, assuming normal market conditions, with the changes brought about by Covid-19. It analyses the impact of the coronavirus on the economy at large, the total cosmetics market and its individual distribution channels.

Content Benefits Users Table of Contents

Content

What is the content of the report?

Three scenarios for the market – depending on the duration of the epidemic and the restrictions on the operation of shops:
- 1: One month of restrictions
- 2: Two months of restrictions
- 3: Two months of restrictions now, plus a second wave of the epidemic, and a return of restrictions, in the autumn
Forecasts for the total cosmetics retail market and selected segments and distribution channels.
Benchmarking – a counterfactual forecast assuming normal market conditions used as a benchmark for assessing the scale of change.

Benefits

Why to buy the report?

Shows the future shape of the cosmetics market and its individual segments after the changes resulting from the worldwide coronavirus pandemic
Analyses the impact of the epidemic on individual distribution channels of the cosmetics market
Identifies the most affected or vulnerable segments
Analyses the scale of changes after the epidemic and possible scenarios
Facilitates decision-making by providing answers to key questions the sector is asking amid the Covid-19 crisis

Users

Who benefits from the analysis?

Executive board members and directors of marketing, sales, and business development at the following:

drugstore, perfume and cosmetics chains
pharmacy chains
cosmetics wholesalers
grocery chains that offer cosmetics
online shops and platforms
non-food discounters
distributors and importers of cosmetic products
suppliers of technical solutions for shops
investment funds, banks, financial institutions

Table of Contents

Introduction
The impact of coronavirus on macro-economics

Other versions:	Polish
Sector:	Cosmetics
Country:	Poland

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Index and sample pages